LVRT Trail Friendly business Program

ABOUT THE PROGRAM

With its bucolic setting, quiet river nooks, booming mountain views, and quintessential Vermont villages, the Lamoille Valley Rail Trail is an amazing resource for Lamoille County and the surrounding region. The trail provides a great amenity for the communities along it, but it also brings in visitors from outside the area to recreate and spend tourism dollars in the Towns. The Lamoille Valley Trail Friendly Business (LVTFB) Program has been developed to better reach these potential visitors and entice them to spend more time—and money!—in the area. The FREE Trail Friendly Business Program is designed to work together to drive more visitation to the trail.

The LVTFB Program’s main objectives are to:

  1. Reach potential trail visitors with an online interactive map and a hard copy local business brochure that will be available at trail kiosks at each community/trailhead. The map and brochure will highlight trail friendly businesses and help them find the services and businesses they desire while on the trail.
  2. Provide each participating business with a trail friendly business window cling that helps signal to trail users when they have arrived at each location.
  3. Provide tools and resources to participating businesses to help them attract trail visitors.
WHO CAN PARTICIPATE?

The program is offered copletely free of charge. For a business to participate, they must be a business with a physical location near the trail corridor (within 5-6 miles) and are open to the general public.

The types of businesses that can participate are:

  • Lodging: hotels, motels, bed and breakfasts, private campgrounds
  • Retail: general stores, markets, gas stations, bike shops, outdoor shops, clothing stores, galleries, etc.
  • Food and Drink: restaurants, coffee shops, breweries, wineries, etc.
  • Guiding Services: bike tours, shuttle services, river tours, fishing guides, etc.
REQUIREMENTS AND RECOMMENDATIONS

Because the program is focused on enticing visitors to stay overnight along the trail, we ask that lodging/camping properties provide a few specific amenities:

  • A secure parking area for bikes (allowed inside the room or inside a secure storage room).
  • If providing camping, a dedicated camping area for people who arrive by bike without reservation.

For restaurants and retail, here are a list of other recommended services that you could provide to trail guests:

  • designated bike parking area (bike rack, secure courtyard)
  • designated snowmobile parking during the winter
  • water refills for trail users
  • shipping for purchases
  • basic tools for bike repair (pump, spare tubes, flat repair kit)/snowmobile
  • repair
  • energy bars or boxed meals for trail users
  • cell phone charging station/wifi
  • vehicle and/or bike charging station
  • restroom(s)
  • maps and other tourist-related information

Agree to complete Trail Towns annual survey – LVRT will provide a short survey on an annual basis for Trail-Friendly Businesses. This survey will provide LVRT feedback about the amount of business that Trail-Friendly Businesses are seeing from trail users.

TRAIL FRIENDLY BUSINESS CHECKLIST

A LVTFB Program checklist is available, which offers an easy-to-use tool for assessing how trail friendly your business is today, and for identifying steps to make trail users feel most welcome in the future. We recommend you utilize this checklist to audit your current operations. Depending on your location and type of business, some checklist items may not apply.

HOW TO GET RECOGNIZED AS A TRAIL FRIENDLY BUSINESS

Businesses need to follow these three simple steps:
Step 1: Know the program requirements and recommendations and utilize the Trail Friendly Business Checklist to identify ways your business could be more trail friendly.
Step 2: Fill out and submit the program questionnaire (available in hardcopy or as an online survey).
Step 3: Obtain your LVTFB window cling and program materials.

After your questionnaire has been submitted and reviewed/approved by the Rail Trail Council, please allow 30 days before your business is listed on the interactive map and your official LVTFB window clings and program materials are mailed out to you.